UAE has a large number of expatriates from South Asian countries, who use Urdu as their main medium of communication. The idea is to bring groups together with intention of promoting Urdu, especially among those residing in this country and have been displaced from their cultural and linguistic roots.The group known as Bazm-E Sukhan (gathering of poetry).
There are many organizations in UAE hosting events like reading sessions, poetry and discussions among writers to attract new generation towards Urdu and foster love for this language. M/s KPDK Buildtech, a real estate development company, visited Dubai to M/s KPDK Buildtech, a real estate development company, visited Dubai to participate in such event and promote Urdu language and literature. The renowned poet and lyricist Javed Akhtar was the master of ceremonies. A number of other prominent poets and linguists recited their original compositions consisting of the intricate and beautiful language of Urdu.Mr. Vikas Gupta & Rohit Puri represented KPDK Buildtech for the event, and graciously hosted a Dinner Party in felicitation of the esteemed participants and guests.
M/s KPDK Buildtech is leading real estate player in developing malls & commercial buildings, They are part of the MKG Engineering group which has been associated with prominent names of India including Unitech, DLF, IREO, TATA, Jaypee, Pioneer, BPTP, Vipul Group, ILD, Silver glades, JMD Group, Orchid Group, GPL, M2K, Suncity.